Strategy

There are those who claim that PR is not a strategic discipline and that everything comes from a strong network and pure luck. This is wrong. Partly…. If you are able to combine network and a little bit of luck with hard work and a strategic approach to content and timing your result will improve dramatically.

Together, we define your PR strategy ensuring a clear overview on the timing of your press efforts and a definition of all key players and their role in the process. All to maximize the impact on the end consumer.